Monday 19 February 2018

Photos, illos, naked torsos? What's Your Favourite Cover? Tell Me & Win A Prize!

I attended an authors' conference recently where a design expert informed us all that, globally, different nationalities have very different preferences when it comes to what book covers they like and which ones make them run, gagging. 

According to the expert:

  • American readers adore illustrated covers while the Aussies won't have a bar of them
  • Don't even think about splashing a naked torso on a British cover but if you're selling in Europe, go hell for leather!
  • And you may have won every award in the book, but readers just don't give a toss

What do you think about all of that?

I have always known that tastes vary from place to place. Really, it's just common sense, and the reason many products have completely different branding (names, packaging…) in different countries. But I never knew the differences were that stark, and I certainly didn't expect it was a nationality thing.

I thought it was simply a matter of personal preference and would make little difference to sales.

That's why I've decided to run a bit of an experiment with my Ghostwriter Mystery Series. This month I've gone back to the future—to my very first covers which were designed with illustrations (below) and later updated with photographs (see further below). You can check out the original and updated covers here or see the full set of illustrated covers now available exclusively at Amazon.



        
 

Which ones do you prefer? When I posed the question to some of my fellow cozy author/reader friends recently, I was surprised to find that the majority prefered the illustrated covers—even though they are all Australians. When I asked them why, many couldn't really articulate the reasons although some felt it was more about genre than nationality—cozies usually have illustrated covers, after all—while another told me photographs were too life-like and she wanted to create her own images in her head.

That makes sense to me. How about you?

I'd love to hear your thoughts—and give you a chance to win a prize!


QUESTION: Where are you from and which covers do you prefer?
WIN: The full e-book set of my Ghostwriter Mystery Series


Please drop me a line or send me an email and let me know what type of cover you prefer—the illustrated version (above) or the ones with photographs (below)? I'll be placing all the respondents' names into a hat and selecting one winner who will receive a full e-book copy of all six of my GHOSTWRITER MYSTERY series.

Respond to this message or email me now at: christina@calarmer.com
This offer closes at the end of the month, so don't hesitate to get in touch!

Happy (well covered) reading everyone...
xo Christina 


3 comments:

  1. I am drawn more to the illustrated covers. Perhaps it's due to the fact that they are all in a group and look more like they belong together. Each photographic cover is interesting as standalone books.

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    Replies
    1. Thanks so much for your input, Diane, and you sound like the majority of my readers! I've had over a hundred emails and most of those agree with you. Only two like naked torsos! lol :-)

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  2. That reply message was from me, by the way, Christina (!)

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